*When we say “sustainable,” we recognize that no companies are truly without negative ecological or social impact yet. Thus, "sustainable" here implies "more sustainable" or "especially sustainable within a specific sector."

Future Rating

Here at Future Maps, our mission is to make a genuinely sustainable way of living accessible, attractive and affordable for everyone.

A sustainability rating mechanism of companies

To achieve that, we develop a holistic, scalable sustainability rating mechanism of companies and businesses based on the ESG framework – the Future Rating. Future Maps as well as our partners like guud and RECUP use this rating to generate trustworthy recommendations for consumers. Together we seek to channel 1 billion euro per month into the sustainable* economy defined by Future Rating until 2030.

»More than the design of specific products or services, what matters most is the deep design of the organisation itself.«

»More than the design of specific products or services, what matters most is the deep design of the organisation itself.«

Kate Raworth


Author of Doughnut Economics, University of Oxford

Our Criteria

With Future Rating we aim to identify genuine companies with the intrinsic motivation to innovate and improve their sustainability as fast and thoroughly as they can – even if the public or the law doesn’t force them yet. That’s why Future Rating evaluates companies and businesses with a holistic perspective – taking into account their ecological impact, social impact and governance, including the company’s ownership structure.

Ecological Impact

Ecological Impact

The ecological impact of a company on the environment might include greenhouse gas emissions, pollution and land use – by their direct actions as well as within their value chain and by their customers. Our criteria describe best practices that reduce a company's ecological footprint significantly. Some of which are:

Social Impact

Social Impact

The social impact of a company does include labor conditions, fair payment, the inclusion of disadvantaged minorities or the support of art and culture – within their company and along their value chain. Our criteria describe best practices that improve a company's social impact significantly. Some of which are:

Governance

Governance

The governance of a company determines how genuine its sustainability efforts are and how likely these efforts will persist in the future. Our criteria describe best practices for internal and external auditing and place a special emphasis on best practices for ownership structures of companies that prioritize purpose over profit for now and the future. Some of which are:

How it works

1

Gathering of information on companies e.g. about their procurement sources, energy supplier or ownership structure.

2

Information is assigned to weighted criteria in the areas of ecological sustainability, social sustainability, and corporate governance.

3

Our algorithm generates an overall assessment of companies. Either a criterion with high weight or several criteria within different categories have to apply to be recommended as sustainable.

Examples

There are so many pioneers of a more sustainable economy. You can find them on Future Maps. Here are a view examples that highlight the potential for change:

Rating Development

Future Rating is created by the Future Maps team with feedback by our community and in collaboration with our Scientific Sustainability Council. Future Rating is and will ever be work in progress. It continuously evolves through new research and increasing standards for sustainability in the economy.

Scientific Sustainability Council

Head of the Institute for Agricultural Policy and Market Research at Justus-Liebig-University Gießen

Researcher on climate movements and how contemporary states respond to them

 at Cambridge University and The New Institute

Project lead at LMU Munich
Impact Measurement and Valuation

Guiding Principles

When we define and weigh new criteria for certain economic sectors, we always think about balancing our three guiding principles of:



Genuine sustainability – We aim to identify only those companies that are really genuine about improving their ecological and social impact.

Wide impact – If we are too strict, Future Maps is empty and we don’t change anything for the better.

Scaleable rating process – We focus on simple criteria with available data, that at least offer a strong indicator of the sustainability of a company or business.

Contact & Feedback

Would you like to collaborate with us? Do you have feedback? We’d love to hear from you!